7. Campaign logistics

Campaign Logistics




I am going to describe when the best time and channel to put the advert on that would be best scheduled would most likely be on any channel that adults and kids watch because the product is for everyone. The best time is in the morning and evening so around 9:00am - 6:00pm but if you didnt have sky then it could be found on free channels like cbeebies or BBC one. In the advert there isnt much of a moment which would suit the time and location due to the fact that its targted at anyone and everyone. If you schedule at a specific time it should be when adults are going work in the morning so they can have this during their break and when kids are back from school.












I am going to describe where the best area to put the print advert would most likely be on public transport since children are most likely to travel with their parents which will catch the children and parent eyes. I think the other best place to put the print advert would be on billboards where the adults and children are most likely to see it.

I am going to evaluate how the adverts from the same campaign use scheduling and placement to engage their target audience. I chose 9:00am- 6:00pm for scheduling and the public transport for placement because i feel like that is the best time due to the children going school and adults going to work.



 The best time and channel to put the advert on that would be best scheduled would most likely be one of the adults channels and children channels. For example on channels like CBeebies, Channel 4, BBC 1, Disney channel and more. I think its best to be targeted at both kids and adults because its a product that anyone would like. The best time would be around 1:00pm to 6:00pm. In the advert there isn't much of a moment which would suit the time and location due to the fact that once again its targeted at both adults and kids.




I am going to describe where the best area to put the print advert would be likely on billboards since children and adults can easily view it. This is one of the best ways to promote your product because its so big when your in a car or walking you can easily spot it from far.

I am going to evaluate how the adverts from the same campaign use scheduling and placement to attract their target audience. I chose that specific time code because i feel like that is the best time and people are most likely to view it.  For the placement I chose billboard because its the only way that will catch anyone's eye since its really big.